SWAT analysis for business

 

Personal SWOT analysis

Strengths:

I've made documentaries before so I know generally how things are shot and how things are framed. I'm also a massive fan of documentaries and have watched hundreds, because of all of this time watching them i know in depth how they are structured and the pacing of them, this has also taught me how to approach people with questions and get the best answers out of them, it's very important to build a trusting relationship with people you're filming in a documentary, this will make them feel more comfortable and more like to give better answers.

Weaknesses:

I haven't had a lot of experience in making documentaries, even though I have watched a lot of documentaries I haven't really had a chance to put all of my knowledge into practice because of a lack of opportunities and funds. this brings me onto another one of my weaknesses, I don't have any money, this really limits my options to what I can do because I cant travel very far I can't afford nice expensive equipment, this would make it harder to get work because I  wouldn't be able to produce massively high quality documentaries.

Opportunities

I think there's a gap in the market for a factual program production company in Norwich, I've found one other one which hasn't posted anything on their social medias since late last year, There doesn't seem to be much competition in the area which is great because that means there'll potentially be more work for me and my company.

Threats

There are quite a few potential threats, for example, there aren't many documentary production companies locally at the moment but there could be some emerging at the same time as me, this would mean that it would be potentially harder to get work because there would be competition. Also if the company completes a piece of work and the client isn't happy with it it could lead to the company getting a bad name, this could mean a lack of work in the future.

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